Last Friday I won a Silver CCB award in the category “Best Website”, for the project  ”The First Printed Website”.
The website needed to demonstrate the ease of use of the Dymo Label writer. What better way then to use the label writer itself,  in combination with its most common mediums,  for the interfaces in this website.

The CCB Award ceremony honors the best advertising campaigns in Belgium,  so I’m glad this rather modest project, that didn’t even target the Belgian market initially, still got picked up by the jury.  

I was responsible for the Concept and the Art Direction, and I did a great part of the production too.  I am even the hand-actor in all of the footage used for the site. :) The video production was done by my good friend Jonas.

You can see the case movie here.

My contract with Proximity ended last week, so this is a nice farewell gift for them. Unless of course we get a grand finale in Cannes later this month.   
“Fate, it seems, is not without a sense of irony.”  -  Morpheus

(please note that this project and award is property of proximity bbdo, all my work on this project was done when under contract with this agency, i don’t hold any rights in regard to this project)

As of today I no longer work at BBDO.   I learned a lot over the last 7 years,  won some great pitches and a fair share of awards, but most importantly: I made a lot of good friends there.  So in general it is a very good period to look back at.

With a little more time on my hands I am now open to suggestions.
You can send any suggestion to the address:  suggestions@jandecoster.com

Thanks in advance !

A few weeks ago I was lucky to be able to visit Lisbon again, for the OFFF conference.  And again it was a real eye opener, not so much on a technical level this time,  but more by talking with people with either a lot more experience, or from a completely different background, or from a completely different culture.

There was one speaker in particular, that has been a great influence for me for many years:  Stefan Sagmeister.

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He is a real design icon, from another generation for most of you, bringing words of courage in these troublesome times, where lots of different global threats are guiding people to almost primal behaviour and decisions, where ego is often placed before honour in your work. And because of this, these global threats are often misused and blown out of proportion, like we have seen with other global crisis’s and now also with the financial crisis. You can recognise a coward, by looking at the shadow he hides in.

But before you start thinking I am diminishing today’s crisis, let me take the example of Tim O’Reilly, and compare it with the famous Pascal’s Wager. Whether or not the worst is yet to come, we do better when we act on that belief, and try to make something better and add real value to the world. Step out of that shadows.

Stefan Sagmeister is arguably the greatest graphic designer in the world, but not only that. He also spends a lot of time thinking about his creative life, and how to achieve happiness in that. As a result he started making a list of things he learned, and shared it with everybody. I first saw this list about 6 six years ago during his lecture in Amsterdam, and personally I still take a lot of comfort in being almost fully compliant with that list, certainly coming from such a great creative person.

Things I have learned in my life so far:

  1. Complaining is silly. Either act or forget.
  2. Thinking life will be better in the future is stupid. I have to live now.
  3. Being not truthful works against me.
  4. Helping other people helps me.
  5. Organizing a charity group is surprisingly easy.
  6. Everything I do always comes back to me.
  7. Drugs feel great in the beginning and become a drag later on.
  8. Over time I get used to everything and start taking it for granted.
  9. Money does not make me happy.
  10. Traveling alone is helpful for a new perspective on life.
  11. Assuming is stifling.
  12. Keeping a diary supports my personal development.
  13. Trying to look good limits my life.
  14. Worrying solves nothing.
  15. Material luxuries are best enjoyed in small doses.
  16. Having guts always works out for me. 

Stefan Sagmeister

Try to comply and see for yourself.

Due to legal obligations, I can not show you all the awards I have won, with my work at Proximity BBDO, on this website.  Please check my Linked In profile for a full overview of the awards.

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Yesterday a press conference was held, to officially launch the website www.kijkuitopdefiets.be, which I produced for KU Leuven. Please read the earlier post, if you like to learn more about this project.

Watch the video here.

Watch the site here.

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Last week I saw a presentation by Reginald Van de Velde (http://www.suspiciousminds.com/) about Urban Exploration.  It was nice to learn there is now a name for what we were doing, when we were taking pictures in abandoned places and buildings, to show other people the hidden beauty and peace of  these places. And at the same time,  trying not to disturb this peace and beauty  by our presence. 

The picture above is from a set I took in the Zuidstation in Antwerp in 1996.  
Click here to view the full set.

The picture below is from a set I took  in a public pool near Hofstade. 
Click here to view the full set.

View all my other pictures on my Flickr pages.

 

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pictoplasma2009

Last week I visited Pictoplasma in Berlin.  Pictoplasma is a large  conference gathering character designers and animators from all over the world, in 3 days of creativity and studies of the reduced human figure.

Watch the fotostream here

Watch some other photo’s I took in Berlin here

homepage

When children are around 12 years old, and start taking their bicycles to school, they often know traffic rules and regulations.
What they often lack at this young age, is the experience to detect potential dangerous situations on the road. With this on-line training programme children learn where they have to look when they are on the road. The children are presented a series of interactive video’s, shot from the front of a bicycle. At certain moments they need to respond quickly by clicking on the right place on the screen.

This project is created by Prof. Jan Pauwels and produced in cooperation with Ives Jossa.
Also in coöperation with BIVV, KU Leuven and DVV verzekeringen.

kijkuit_video     kijkuit_vraag     kijkuit_video2

Bodemattest website

…at least, what’s underneath it. The purpose of the soil certificate is to keep track of what goes on beneed your feet.
This information is very valuable to everyone that buys or sells a property in Belgium.
On this website you find everything you need to know about the certificate in less then 40 seconds en less then 4 clicks.

Project in coöperation with http://www.tocommunication.be/

It’s not all fun and games. This flashbanner attracts people to a landings page, where they get more information about volunteering for the telephone helpline and chat box, of the Belgian Zelfmoordlijn, an initiative of the Centrum ter Preventie van Zelfdoding. The image and interaction shows without many words the idea: more volunteers are needed, you will be part of a community, every member of this community is equally necessary to help people in crisis.