Launching new website design: Project USpace
26 October, 2009, 2:50 pm
Filed under: Uncategorized | Tags: , , , , , ,

USpaceI’m very glad to present my new site design today. When you tell everybody to embrace new trends and progress online, it’s very important to practice what you preach. Unfortunately your own website is almost always the last project on the list. But finally I gathered all the inspiration of the last year in this project called: USpace. I hope you like it. Feedback is off course very welcome.

Click here to visit the site.

So what is USpace? After long deliberations, it turns out the world as we know it, is mostly you. If you want to change the world, you are the best place to start. It has become a cliché to say that every crisis is an opportunity, but it is important to start recognizing what you can learn from this period. For me the world needs less I and more you. Oh and off course: everything is ON-line now.

I hope this presentation can convince you to engage in fun projects together, and make your communication program suiting for 2010.

You can also watch this small video, accompanying the release of the new website.

screenshot site 2009



Silver CCB Award for Best Website
8 June, 2009, 8:27 pm
Filed under: work | Tags: , , , ,

Last Friday I won a Silver CCB award in the category “Best Website”, for the project  ”The First Printed Website”.
The website needed to demonstrate the ease of use of the Dymo Label writer. What better way then to use the label writer itself,  in combination with its most common mediums,  for the interfaces in this website.

The CCB Award ceremony honors the best advertising campaigns in Belgium,  so I’m glad this rather modest project, that didn’t even target the Belgian market initially, still got picked up by the jury.  

I was responsible for the Concept and the Art Direction, and I did a great part of the production too.  I am even the hand-actor in all of the footage used for the site. :) The video production was done by my good friend Jonas.

You can see the case movie here.

My contract with Proximity ended last week, so this is a nice farewell gift for them. Unless of course we get a grand finale in Cannes later this month.   
“Fate, it seems, is not without a sense of irony.”  -  Morpheus

(please note that this project and award is property of proximity bbdo, all my work on this project was done when under contract with this agency, i don’t hold any rights in regard to this project)


Open to suggestions
1 June, 2009, 10:17 pm
Filed under: work

As of today I no longer work at BBDO.   I learned a lot over the last 7 years,  won some great pitches and a fair share of awards, but most importantly: I made a lot of good friends there.  So in general it is a very good period to look back at.

With a little more time on my hands I am now open to suggestions.
You can send any suggestion to the address:  suggestions@jandecoster.com

Thanks in advance !



The influences of an Icon
1 June, 2009, 10:05 pm
Filed under: Uncategorized | Tags: , , ,

A few weeks ago I was lucky to be able to visit Lisbon again, for the OFFF conference.  And again it was a real eye opener, not so much on a technical level this time,  but more by talking with people with either a lot more experience, or from a completely different background, or from a completely different culture.

There was one speaker in particular, that has been a great influence for me for many years:  Stefan Sagmeister.

sagmeister_bnl_mtl

He is a real design icon, from another generation for most of you, bringing words of courage in these troublesome times, where lots of different global threats are guiding people to almost primal behaviour and decisions, where ego is often placed before honour in your work. And because of this, these global threats are often misused and blown out of proportion, like we have seen with other global crisis’s and now also with the financial crisis. You can recognise a coward, by looking at the shadow he hides in.

But before you start thinking I am diminishing today’s crisis, let me take the example of Tim O’Reilly, and compare it with the famous Pascal’s Wager. Whether or not the worst is yet to come, we do better when we act on that belief, and try to make something better and add real value to the world. Step out of that shadows.

Stefan Sagmeister is arguably the greatest graphic designer in the world, but not only that. He also spends a lot of time thinking about his creative life, and how to achieve happiness in that. As a result he started making a list of things he learned, and shared it with everybody. I first saw this list about 6 six years ago during his lecture in Amsterdam, and personally I still take a lot of comfort in being almost fully compliant with that list, certainly coming from such a great creative person.

Things I have learned in my life so far:

  1. Complaining is silly. Either act or forget.
  2. Thinking life will be better in the future is stupid. I have to live now.
  3. Being not truthful works against me.
  4. Helping other people helps me.
  5. Organizing a charity group is surprisingly easy.
  6. Everything I do always comes back to me.
  7. Drugs feel great in the beginning and become a drag later on.
  8. Over time I get used to everything and start taking it for granted.
  9. Money does not make me happy.
  10. Traveling alone is helpful for a new perspective on life.
  11. Assuming is stifling.
  12. Keeping a diary supports my personal development.
  13. Trying to look good limits my life.
  14. Worrying solves nothing.
  15. Material luxuries are best enjoyed in small doses.
  16. Having guts always works out for me. 

Stefan Sagmeister

Try to comply and see for yourself.



Proximity BBDO Awards
14 May, 2009, 3:58 pm
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Due to legal obligations, I can not show you all the awards I have won, with my work at Proximity BBDO, on this website.  Please check my Linked In profile for a full overview of the awards.



New Flashgame for LG and MediaMarkt

Screenshot Game LG Mediamarkt

Last week I finished another game for Brandedgames.com, again with Art Direction by Jurgen Van Groeninge. The game is called “Battle of the Sekses”, and the aim is to knock out as many screens as you can with a football, and at the same time, compare your skills to the other sex. You can play it here: http://www.battleofthesekses.nl/ Have fun :)



New Flashgame for Campina
14 May, 2008, 9:28 pm
Filed under: work | Tags: , , , , , ,

Campina Durftegenieten-game

Last week I finished this new game for Campina Netherlands, commissioned by BrandedGames.com. The Art Direction in this game is done by Jurgen Van Groeninge from Brandedgames.com. The objective is to collect as many cans of whipped cream as you can, and win a make over!!! You can play it at www.durftegenieten.nl/game 

If you make it to level 2, you can fly around the clouds with an umbrella.



QR-codes
10 May, 2008, 8:27 pm
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businesscard Jan De Coster

Quick Response codes have been around for over 14 years now, but they are still to catch on in Belgium. 
Nearly everyone carries a mobile phone, and a lot of them are starting to go on line.
When you have a QR-reader installed on your mobile phone, this code on the back of the card will redirect you to a mobile version of my website.